The Centre of Excellence in B2B Marketing transforms learning in B2B with outcome-focused e-learning training courses for business professionals. Our highly interactive training courses have been designed to build competency and enable you to demonstrate best practices in B2B marketing to deliver real value to your business. Our initial courses are focused on Strategic Business Planning and Account-Based Marketing. All of our training is backed up with real-world examples, valuable templates/toolkits, and access to coaching support sessions with expert practitioners.

CPD activities

  • B2B Account Based Marketing Course
  • Strategic Business Planning B2B

Who should attend?
All training courses are aimed at business executives wishing to develop their competence in B2B marketing. This may include marketing graduates wishing to build specific skillsets for careers in B2B marketing. It could equally apply to in-company employees or marketing agency staff focused on B2B markets.

Further Information:
https://shapingbusiness.com/